Birla White Wall Care Putty - QUESTIONNAIRE

QUESTIONNAIRE

           “Birla White Wall Care Putty”. 

Name                              :        _____________________________________
Address                           :        _____________________________________
  1. Do you deal with putty?
a) Yes                                                 b) No
  1. If No Why?
a) No Demand                                     b) Not approach by sales man
c) High price                                                 d) Other
  1. How much quantity of putty you sell in a month (average)?
a) 0 – 10                                             b) 10 – 20
c) 20 – 30                                           d) 30 – 40
e) 40 – 50                                           f) 50 & Above
  1. What kind of putty you deal with?
a) Chalk powder (local putty)                b) Acrylic based putty
c) White Cement based putty                
  1. Which Acrylic putty you deal with?
a) Asian putty                                      b) Nerolac putty
c) Berger putty                                     d) Ici putty
e) JK Wall Putty
  1. Which cement based putty you deal with?
a) Birla wall care putty                          b) JK Wall putty
c) Asian putty                                      d) Nerolac putty
e) Ici putty                                          f) Berger putty
  1. Who is the influence for putty (please rank)
a) Architect                                         b) Retailer
c) Painter                                            d) Engineer
e) House owner
  1. Do you customers ask for branded putty?
a) Yes                                                 b) No


  1. When asked by the customers which putty do you suggest them?
a) Birla Wall Care                                 b) JK Wall Putty
c) Asian Putty                                      d) Nerolac Putty
e) Ici Putty                                          f) Berger Putty
  1. Which is most preferred brand of the customer?
a) Birla Wall Care                                 b) JK Wall Putty
c) Asian Putty                                      d) Nerolac Putty
e) Berger Putty
  1. Do you think customers for putty are price sensitive?
a) Yes                                                 b) No
  1. Rate the Birla Wall Care putty on the basis of customer preference?
a) Highly favourable                             b) Favourable
c) Average                                          d) Unfavourable
e) Highly unfavourable
  1. What is the movement of on the basis of their sales
a) Fast Moving                                     b) Average
c) Low                                                d) Poor
  1. Rate Birla Wall Care Putty in comparison with the competitors
a) Best                                                b) Good
c) Better                                              d) Poor
  1. Rank Birla Wall Care Putty on the basis of
    1. Price
a) Best                   b) Good                 c) Average          d) Poor
    1. Quality
a) Best                   b) Good                 c) Average          d) Poor
  1. What kind of promotional activity is required to increase the sales of Birla Wall Care Putty?
a) Counter meets                                 b) Painter meets
c) Advertisement                       
d) Sample to be done in the sight whom the retailer suggest
  1.  Any Suggestions, Please suggest
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Thank You

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