CUSTOMER PERCEPTION AND SATISFACTION - QUESTIONNAIRE FOR MANAGEMENT STUDENTS

QUESTIONNAIRE

Dear Respondents,

          Please spend few minutes of your precious time in answering this questionnaire, which is a part of my academic project based on marketing.

“CUSTOMER PERCEPTION AND SATISFACTION”

  1. Name                              :        ________________________________
  2. Address                           :        ________________________________


  3. Age
a) 18 – 45 years                         b) 46 & Above
  1. Sex


a) Male                                      b) Female


  1. Education
a) SSLC                                     b) Secondary


c) Graduation                             d) Others
  1. Occupation




a) Intermediary                          b) Professional
c) Student                                  d) House Wife



  1. Annual Income
a) Low                                      b) Moderate
c) High


  1. Do you have any knowledge about Insurance?
a) Yes                                       b) No
  1. As per you is Insurance a Lucrative sector?


a) Yes                                       b) No


  1. The fist thing that fits your mind when you here the word “Reliance”




a) Petroleum                              b) Mobile
c) Insurance                               d) Others




  1. How many vehicle you possess.
a) None                                     b) One
c) Two                                      d) More


  1. As per you is insuring your vehicle at the current scenario is profitable.
a) Yes                                       b) No




  1. The most important skill set, that is necessary for an agent (company representer) to convince its client to make an insurance policy.
a) Communication skill                b) Convincing power
c) Per-serverance                        d) Premium

e) Brand Name


  1. Do you think that media i.e., T.V., Radio, Newspaper would work out as a successful medium to promote sales and differentiate “Reliance” from its other competitors in the industry.
a) Yes                                       b) No




  1. The service provided by insurance industry
a) Satisfactory                            b) Needs Modification
c) Dissatisfactory                        d) No comments




THANK YOU

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